Niagara Thermal Products Retains eXubrio to Expand Marketing and Sales Programs
Niagara Thermal Products retains Paul McAfee, CEO of marketing consulting firm eXubrio, LLC, to expand Niagara Thermal's marketing.
(PRWEB) January 6, 2005 -- Niagara Thermal Products today announced that it
has retained local marketing consulting firm eXubrio, LLC, to expand its
marketing into new markets.
Niagara Thermal Products LLC, a 23-year-old
heat exchanger manufacturing company based in Niagara Falls, NY, is exploring
new market segments for its products. The company currently is known as
NDM/Kintex (www.ndm-heatexchangers.com). It serves the Military,
Aviation/Aerospace, Marine, Electronics, Telecommunications, Automotive and
Industrial markets. The company’s expertise includes the design and manufacture
of air-to-air, air to liquid and liquid-to-liquid heat exchangers, as well as
heat sinks, cold plates and heat transfer fin surfaces.
“With assistance
from eXubrio’s Paul McAfee, we are exploring which new target segments to
approach to increase our sales as well as how to more fully penetrate those that
we currently participate in,” said Barry Heckman, president and CEO of Niagara
Thermal Products. “We are looking at international markets for our current
products, as well as new market segments.”
“Niagara Thermal has many
years of success in its existing markets, combined with recently introduced new
and expanded business capabilities,” said Paul McAfee, founder and CEO of
eXubrio. “We are helping them develop value propositions and value delivery
systems primarily aimed at new markets so that they can accelerate their sales
growth.”
About Niagara Thermal
Niagara Thermal’s products are
available in a wide variety of materials including Aluminum, Stainless Steel,
Copper, Copper Nickel and Nickel Alloys. Its current product line includes heat
exchangers (air to air, air to liquid, liquid to liquid) typically used for oil
cooling, fuel cooling, intercooling, aftercooling, condensing and evaporating,
as well as heat sinks, cold plates and heat transfer fin surfaces used in a wide
variety of electronics, telecommunications and laser applications. The company
serves civilian and military aviation/aerospace, military vehicle, marine,
electronics, telecommunications, automotive and industrial markets.
For more
information, visit www.ndm-heatexchangers.com.
About eXubrio
In 2002,
Paul McAfee founded eXubrio. eXubrio’s mission is to help companies improve
their marketing and sales effectiveness without undue strain on budgets. The
company provides full-service marketing strategy, value proposition development,
messaging, Public Relations, marketing communications, graphic design, lead
generation, and website management services. eXubrio integrates every element of
a client’s marketing communications programs to build sales - while conserving
marketing expenses.
Since its founding, eXubrio has successfully served
clients in California, New York, Massachusetts, Minneapolis, and Louisiana. In
early 2003, eXubrio added an associate in Israel to extend its services to that
vibrant high-technology market. Paul McAfee also serves as pro bono Entrepreneur
in Residence at the University of Rochester's Office of Technology Transfer and
the State University of New York's University at Buffalo (UB) Technology
Incubator. eXubrio has offices in Amherst and Rochester, New York, and Tel Aviv,
Israel.
For more information, visit www.exubrio.com.
Media Contacts:
Niagara Thermal Products LLC
Barry
Heckman
+1 (716) 297-0652
eXubrio, LLC
Paul McAfee
+1 (716)
568-0329
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Source : http://www.prweb.com/releases/2005/1/prweb194311.htm