Hygia West Medical Device Reprocessing launches a new name, logo and marketing strategy.
Hygia West announced a new brand identity, ReNu Medical and an aggressive marketing strategy.
(PRWEB) July 1, 2004 -- Hygia West announced a new brand identity, ReNu
Medical and an aggressive marketing strategy.
We chose the name ReNu
because it more accurately describes our business.
We reprocess single
use hospital medical devices using a process called High Level Disinfection
(HLD). We want to convey to our community, customers and suppliers the
role we play in providing jobs, cost savings to hospitals and the gold
standard by which our industry is measured. ReNu Medical saves hospitals
throughout Washington and the United States thousands of dollars each year.
With our new name and corporate logo, we are launching a very aggressive
sales and marketing campaign. Second, we are expanding our operations due to the
increased demand.
The service we provide to the health care community
substantially cuts their costs, reduces medical waste destined for a landfill,
and provides the ability to add and maintain quality staff. Our company is
registered, approved, and 100% compliant with the FDA.
Our reprocessed
devices are FDA approved, safe, and effective. We save one-time use only medical
devices from the landfill.The US Food and Drug Administration classify ReNu as a
third-party device reprocessor. ReNu Medical serves primarily the hospital
market place.
If you would like more information, please feel free to
contact us. Phone: 425-353-1110.
www.renumedical.com
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Source : http://www.prweb.com/releases/2004/7/prweb137782.htm