Don't Starve - New York Fitness Guru has Women and Men Signing up for The Self Challenge
New York Fitness Guru, triathlete, and marathoner, Jeff Rochford, has women and men across the country logging onto Self Magazine's web-site to sign up for the Self Challenge.
(PRWEB) June 1, 2005 -- New York Fitness Guru, triathlete, and marathoner,
Jeff Rochford, has women and men across the country logging onto Self Magazine's
web-site to sign up for the Self Challenge. The Self Challenge, now in its ninth
year, is a remarkably effective exercise and eating plan that doesn't require a
gym or a diet. In fact, Jeff is winning accolades for his honest approach to a
healthier lifestyle.
DON'T STARVE, is the rallying cry of Jeff's Self
online chat room. "Most people starve themselves when trying to lose weight, not
realizing they are going to achieve the opposite effect. You starve the body and
your metabolism slows to a crawl. Eat right, and lose" says Rochford. The key to
Jeff's approach is grounded in proven training fundamentals presented in such a
manor that the trainee is eased into the program allowing the body to adjust
slowly. The program is also fun and leaves the client with a constant sense of
accomplishment. And the results are in, over 200,000 people have signed on for
this year's challenge. That's twice as many as in year's past!
If
discretion is the better part of valor then Jeff, owner of the eponymous Jeff's
Gym in Greenwich Village, New York, is a 21st Century Knight in shining armor.
His exclusive facility caters to fashionistas, politicos, Society mavens, and,
of course celebrities, but don’t ask who, he won’t tell. But what he will tell
you about is his own athletic philosophy that has lead him the world over. A
virtual bionic man, Jeff is an age group triathlete, a distance swimmer and a
seasoned marathoner having run marathons across the US, the UK and, most
recently the Antarctica Marathon in 2005. He founded his gym in 1989 with a vow
not to follow fads or gimmicks. He has built a strong following among
Manhattan's elite but now, thanks to the Self Challenge, his message is reaching
thousands of people everywhere.
Above and beyond his other
accomplishments, Jeff is most proud of being the coach of Fred's Team. Fred's
Team is the Memorial Sloan-Kettering Cancer Center's national marathon team and
just completed its most successful year raising 2.7 million dollars for cancer
research!
For more information
Contact:
Audrey Nashe
212
691-5905
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Source : http://www.prweb.com/releases/2005/6/prweb246099.htm