Integrated Brand Marketing Agency Awarded Annual Contract With Renowned “Dr. O” to Launch PROActive™- an Individual Approach to Heart Health
Palm Beach Media Associates, Inc. (PBMAI) recently announced it has signed an annual brand management and development contract with PROACtive™, a plan focusing on precautionary measures to diagnose the presence and severity of heart disease, a program deeply rooted in analysis, risk assessment and prevention. Both companies are headquartered in Boca Raton, Florida. The agreement, under which PBMAI will be responsible for PROACtive™ includes media buying and placement, print collateral, design work, public relations and marketing initiatives, was effective October 18, 2004.
Boca Raton, FL (PRWEB) November 8, 2004 -- Palm Beach Media Associates, Inc.
(PBMAI) recently announced it has signed an annual brand management and
development contract with PROACtive™, a plan focusing on precautionary measures
to diagnose the presence and severity of heart disease, a program deeply rooted
in analysis, risk assessment and prevention. Both companies are headquartered in
Boca Raton, Florida. The agreement, under which PBMAI will be responsible for
PROACtive™ includes media buying and placement, print collateral, design work,
public relations and marketing initiatives, was effective October 18,
2004.
“I believe the medical community can do a better job of identifying
individuals who are at risk for heart disease, and helping them take a proactive
approach to continued heart health,” said Founder/Medical Director Philip
Oranburg, M.D., F.A.C.C or “DR.O”. “The people at PBMAI are bright, creative and
energetic. After my first meeting with them, I knew they would be better than
anyone at helping me in that effort.”
Palm Beach Media Associates Inc. is
an integrated brand-marketing firm with national and global reach. As consumer
marketers, PBMAI’s primary discipline is overall brand development and
execution, supported by marketing communications efforts such as public
relations, advertising, interactive design and consumer promotion. Our team
leverages many years of experience in synergistic industries; entertainment,
music, fashion, spa, health, trend, sports, art/design, technology and retail.
PBMAI’s caliber is of the ranks of exclusive high profile properties including
New York Times best selling authors, renowned doctors, celebrity stylists and
nutritionists, professional athletes, top CEO’s and corporate
enterprises.
Palm Beach Media Associates Inc., dominates Palm Beach
County for its edgy and modern concepts and designs. PBMAI has facilitated the
launch of several successful media ventures, including production of the largest
online resource for Palm Beach County destination information, www.palmbeaches.com. This
past year, PBMAI was voted one of the Largest Website Design and Development
Companies in South Florida. “I’m very excited to be recognized in such a
competitive industry.” says Rita Johnson, president/founder of PBMAI.
ABOUT PALM BEACH MEDIA ASSOCIATES, INC. (PBMAI):
Palm Beach Media
Associates, Inc. is a full-service agency offering advertising, creative and
interactive design, public relations, strategic consulting and overall brand
development. PBMAI creates commercial wealth for our clients by pushing the
boundaries of conventional advertising and public relation communications,
maximizing return on the brand assets, human potential, intellectual capital and
experience of client organizations.
The company was founded on the
principle that the rules need to be challenged. This conviction drives the way
we work with clients, powerfully impacting the advertising and public relations
solutions we develop. Through bold, diverse consumer insights, our media-savvy
approach and marketing expertise enables rapid and diverse creative solutions.
Palm Beach Media Associates, Inc. works closely with clients to push the
boundaries of convention.
ABOUT PROActive™
The PROActive™ program was
launched and created by leading cardiologist Philip R. Oranburg, M.D., F.A.C.C
to give individuals the opportunity to evaluate their risk for cardiovascular
disease and create a plan for heart disease prevention. PROActive™ begins with a
detailed history including family background, assessment of cardiovascular risk
factors and physical examination. Risk assessment is then conducted in
accordance with current state-of-the art techniques. Patient is seen on an
individual and limited basis with a support team. Select testing is performed,
followed by the development of an individualized program of lifestyle
modification, medication, diet and exercise.
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Source : http://www.prweb.com/releases/2004/11/prweb175830.htm