DaVita Redesigns Website to Add Diabetes Section
DaVita Inc. (NYSE:DVA) has redesigned its company's kidney disease educational Web site and, among other changes, added a new "Diabetes" section. Due to the growing number of educational articles at DaVita.com and the popularity of tools and services for people who have or are at risk of chronic kidney disease (CKD), the Web site has been redesigned to make the features more easily accessible.
El Segundo, CA (PRWEB) June 15, 2005 -- DaVita Inc. (NYSE:DVA) has redesigned
its company's kidney disease educational Web site and, among other changes,
added a new "Diabetes" section. Due to the growing number of educational
articles at DaVita.com and the popularity of tools and services for people who
have or are at risk of chronic kidney disease (CKD), the Web site has been redesigned
to make the features more easily accessible.
One of the new features is
the Your First Day on Dialysis video. Produced exclusively by
DaVita.com, the video shows what the dialysis process is like for first-time
patients. Five current dialysis patients share their experiences in the video, which
helps new patients know what to expect and helps current patients know that they
are not alone. It is also beneficial for caregivers, friends and family members
to learn what happens at their loved one’s dialysis treatments.
"The
incredible feedback we've received regarding DaVita.com lets us know people are
using the information and the tools we are providing to help them improve their
quality of life," states Kent Thiry, DaVita’s CEO. "We want to meet their
expectations and be the preeminent source for kidney disease and dialysis
information on the web."
The "Diabetes" section was added to reach the great number of
diabetics who may be unaware of their risk of developing kidney disease. Having
the Diabetes section on the website helps to better target and inform people
with diabetes about their risk for CKD.
The growing number of people
with kidney disease is attributed to a dramatic rise in diabetes—the number one
cause of chronic kidney disease. According to the United States Renal Data
System’s (USRDS) 2004 Annual Data Report Reference Tables, almost one in four
(10 - 21%) people with diabetes also have chronic kidney disease. Diabetes is
the cause of approximately 43% of all new cases of CKD.
"A patient with
diabetes may not be aware of the diabetes and chronic kidney disease
connection," says Thiry. "People with diabetes need to know there are steps they
can take to delay or prevent the progression of chronic kidney disease."
DaVita.com provides a comprehensive overview about diabetes at Diabetes section joins the Kidney disease, Dialysis and Recipe sections on the
DaVita.com homepage.
Free recipes on DaVita.com are designed for people
at every stage of kidney disease including those on the "diabetic dialysis"
diet. Because both the dialysis diets and the diabetes diets have different food
restrictions, the recipes are helpful in providing tasty solutions and adequate
nutrition, while being mindful of the restrictions of both diets.
About
DaVita
DaVita is a leading provider of dialysis services for those diagnosed
with chronic kidney failure. We serve over 55,000 patients in 37 states and the
District of Columbia through approximately 665 affiliated outpatient dialysis
centers. DaVita also provides acute inpatient dialysis services in approximately
369 hospitals across the country.
About DaVita.com
DaVita.com is the
premier online resource for information on dialysis and chronic kidney disease.
From informative articles and animated learning modules to recipes for the renal
diet and other useful tools, DaVita.com is always adding to the wealth of
information it offers website visitors. You are invited to discover how kidneys
work and how dialysis works, plus take advantage of special features including
our Discussion Forum, dialysis
center locator, Insurance
Consultation, GFR Calculator,
and more.
Sign up to receive the monthly DaVita.com newsletter and we'll
keep you posted on what's new on the website.
For more information,
please visit www.davita.com,
or contact Ernie Barojas at e-mail protected from spam bots or
310-536-2520.
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Source : http://www.prweb.com/releases/2005/6/prweb251370.htm