Healthmark Multimedia Web Site Cancercaregiving.Com Received “Webby Worthy” Distinction
Cancercaregiving.com Recognized with a Top International Honor for Web Sites. This web site provides interactive tools to encourage caregiver self-efficacy in the daunting tasks of communicating with the patient, the medical team, and concerned others who encompass the "caregiving circle."
Washington, DC (PRWEB) June 17, 2005 -- The Webby Awards, the leading
international honor for web sites, has recognized cancercaregiving.com as Webby
Worthy, a distinction made for the first time this year to recognize sites
exhibiting remarkable achievement. The site is produced by HealthMark
Multimedia, LLC that built and manages the site.
Hailed as the “online
Oscars” by Time Magazine, The Webby Awards are determined by the International
Academy of Digital Arts & Sciences.
“The Webby Awards honors the
outstanding web sites that are setting the standards for the internet,” said
Tiffany Shlain, creative director and founder of The Webby Awards.
Cancercaregiving.Com’s Webby Worthy selection is a testament to the skill,
ingenuity, and vision of its creators.” Out of the over 4,000 entries submitted,
fewer than 20% received this honor and were deemed Webby Worthy.
Cancer
caregivers are the unsung heroes of medical care. Everything would cease to
functions without them.” said Jane Lincoln, MSW, instructional designer for the
project. “After working with cancer patients for 16 years, it was very
satisfying to develop something just for their family and friends who are
caregivers.”
About Cancercaregiving.com
In the United States, more
than 9.5 million people are living with cancer. As hospital stays shorten and
the acuity of patients at home increases, the physical and emotional burdens
borne by lay caregivers is being addressed. Although end of life care is the
most distressing time, challenges impact both patient and caregivers at all
points along the cancer journey, affecting the adjustment and health of both.
The quality of communication between patient and caregiver is crucial. Also, as
caregivers interact with medical staff on behalf of loved ones, their skill
impacts the quality of care received both at home and in the medical
setting.
Cancer patient, caregiver and medical consultant feedback
contributed to the development and testing of a web site, cancercaregiving.com.
This web site provides interactive tools to encourage caregiver self-efficacy in
the daunting tasks of communicating with the patient, the medical team, and
concerned others who encompass the "caregiving circle." Tools for Me engage
caregivers in self-care and stress management by providing a guided imagery
exercise online and a tool for acknowledging and normalizing the conflicting
feels elicited by caregiving. Tools for Us include a tool called Starting
Conversations, with "Tips on Broaching Difficult Topics" and conversation themes
such as "How I'd like to Help" and "Dealing with End of Life Issues." The third
section, Practical Matters, includes a tool that produces a printable daily log
for use when caregivers care for a very sick patient. Throughout the site,
stories are included to illustrate how caregivers coped with challenges. Amelia
Birney, project team leader said “When we tested with website caregivers, the
vast majority liked the interactive tools, especially the Relaxation Tool, and
said they would use them.”
About HealthMark Multimedia
HealthMark
Multimedia, LLC, a certified woman-owned business, combines graphics, audio,
video and text to develop award-winning interactive, user-friendly software and
Web sites for:
• patient treatment and self-care decisions
• continuing
education for health care professionals
• disease prevention and health
promotion materials for parents and children
HealthMark Multimedia uses an
established network of medical experts, as well as patients and lay caregivers
to review and test products for accuracy, relevance, and usefulness.
The
interactive tools developed for cancercaregiving.com are available for licensing
by health care organizations and those addressing the needs of caregivers.
For further information about the company, its products and licensing
opportunities, contact HealthMark Multimedia: 1828 L Street, NW, #250,
Washington, DC 20036; Telephone: 202-265-0033; Fax: 202-448-6188. HealthMark
Multimedia's home page can be found at www.HealthMarkMultimedia.com.
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Source : http://www.prweb.com/releases/2005/6/prweb251650.htm