GlassesOnSpec Set to Revolutionise the Way in Which People Buy Their Glasses in the UK
GlassesOnSpec, a leading online / mail order eyewear company, has released its efitting application over the web.
(PRWEB) June 27, 2005 -- GlassesOnSpec has made an eFitting application
available to all of its website visitors. It allows people to choose glasses
from a wide range of frames and try them on. By simply uploading a photograph of
your face, you can now slide the glasses over your face and see how you would
look in the selected frames.
Bob Ward, managing director of
GlassesOnSpec, commented, “This is a first for the UK market and is set to
revolutionise the way in which people buy their eyewear. Not only are we in a
position to offer affordable, quality glasses, sometimes 70% cheaper than the
high St - we now give our customers the opportunity to try them
on.”
GlassesOnSpec, a leading online / mail order eyewear company, was
founded in April 2005 and since then has boasted over 500 happy customers with
revenues increasing by 55% a month. "I started the company in response to a
clear monopoly that the traditional opticians have on the market" states Bob,
"Our company is all about providing the consumer with choice. Rather than paying
over £100 for a pair of glasses on the high street, our customers can purchase
the same product for £25 on our site, we manufacture them to their prescription
and deliver them straight to their door. We use the same optical labs around the
UK that opticians use and we also employ the services of a General Optical
Coucil registered dispensing optican who checks the glasses before they are
dispatched"
GlassesOnSpec state that the reason they can offer fully
custom made glasses at such a low price is down to not having expensive
overheads to have to cover and can therefore pass all of the cost savings on to
the customer.
"One of the biggest objections that many people have when
ordering remotely is not having the ability to see how they would look in the
product. With our eFitting studio this is now possible. It is almost like
looking in to a mirror" states Bob.
Anyone wishing to buy from
GlassesOnSpec should ask their optician for their latest prescription and then
walk out of the door - at that point they have a choice.
GlassesOnSpec
are based in Northampton.
For more information, visit http://www.glassesonspec.co.uk.
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Source : http://www.prweb.com/releases/2005/6/prweb255325.htm